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	<title>CoverAllTheBases.com</title>
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	<link>http://coverallthebases.com</link>
	<description>Home Based Internet Business Resources</description>
	<pubDate>Mon, 29 Dec 2008 00:00:02 +0000</pubDate>
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		<title>Creating Keyword Rich Articles</title>
		<link>http://coverallthebases.com/keywords-and-seo/creating-keyword-rich-articles</link>
		<comments>http://coverallthebases.com/keywords-and-seo/creating-keyword-rich-articles#comments</comments>
		<pubDate>Mon, 29 Dec 2008 00:00:02 +0000</pubDate>
		<dc:creator>Cindy</dc:creator>
		
		<category><![CDATA[Keywords and SEO]]></category>

		<guid isPermaLink="false">http://coverallthebases.com/?p=84</guid>
		<description><![CDATA[The struggle between literate, grammatically correct article composition and keyword seeding should not exist at all. Search engines are able to figure out the relevance of the content on your website to a user’s query. Therefore, an article filled with a jumble of keywords will have lesser relevance than a well-written article containing lesser keywords.
Internet [...]]]></description>
			<content:encoded><![CDATA[<p>The struggle between literate, grammatically correct article composition and keyword seeding should not exist at all. Search engines are able to figure out the relevance of the content on your website to a user’s query. Therefore, an article filled with a jumble of keywords will have lesser relevance than a well-written article containing lesser keywords.</p>
<p>Internet marketers who need SEO articles commonly require grammatically correct and literate compositions from SEO writers. The more I read and write about how search engines function and how they equate relevance with a high search result ranking, the more I strive to place overall composition above<br />
keyword content.</p>
<p>With relevant articles on your website pertaining to your products, ideas or services, you get more chances of directing the correct kind of surfer traffic to your website. Of course, this will mean a decrease in bulky but irrelevant traffic. However, as a search engine user, I find it annoying to see search results that have no connection to what I need to find.</p>
<p>Admittedly, most web masters prefer bulk traffic over highly relevant web traffic. The more the merrier, so to speak. In my experience, surfing the web without any purpose becomes tedious. It gets even more tedious as your experience in web surfing grows. Nowadays, I specifically surf the web with a purpose in mind. Armed with that purpose, I single-mindedly search for what I need.</p>
<p>It would help me to find what I need faster if the descriptive content of your website were relevant to my search. Having a nicely composed descriptive article about the idea or object I am seeking will make your website more useful to me. Because your website has been highly informative and usable, I will return there again to see if you have something that I need.</p>
<p>In having relevant and highly descriptive articles, your website satisfies two totally different necessities. The more relevant necessity for you would be a high ranking search result. The lesser, and often times unnoticed necessity, is that of having satisfied your customer.</p>
<p>The more relevant your content is, the more chances you have of being able to direct your target market to your website. The percentage of people who buy your product will definitely increase as opposed to a decrease in just passing thru or wrong turn traffic. In counterpoint, the more relevant traffic you get, the higher your sales figures go up.</p>
<p>Targeting traffic that isn’t really interested in your website almost serves no purpose. I definitely won’t try to remember the name of a website that has nothing of what I need. Memory retention of a website by people is very much minimal unless it has served the people well. Furthermore, to be redirected to an irrelevant website by a search engine is very much an annoyance.  These websites that bombard their content with nothing but keywords are now getting penalized and banned by search engines so that they can avoid sending people to the wrong place.</p>
<p>How would you feel if directory assistance gave you the wrong listing? Naturally, the supervisor at directory assistance will reprimand the agent who gave the wrong listing. It’s the same thing with search engines and web site. Search engines are trying to provide internet surfers with good service in order to gain more traffic. The more traffic they have, the more expensive their advertising space becomes. Along comes a web master who abuses their system so that all traffic is directed to his website. How do you think a search engine operator will react to or against the evil web master?</p>
<p>Don’t sacrifice the quality of your website content for quantity of traffic. It really serves no purpose anyway and only gets the search engines enraged.</p>
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		</item>
		<item>
		<title>Monetizing Your Blog</title>
		<link>http://coverallthebases.com/blogging/monetizing-your-blog</link>
		<comments>http://coverallthebases.com/blogging/monetizing-your-blog#comments</comments>
		<pubDate>Sun, 28 Dec 2008 23:55:46 +0000</pubDate>
		<dc:creator>Cindy</dc:creator>
		
		<category><![CDATA[Blogging]]></category>

		<guid isPermaLink="false">http://coverallthebases.com/?p=82</guid>
		<description><![CDATA[Blogging Cash
Believe it or not, it’s actually possible to make money from blogging. One teenager has, in fact, earned $5,000 a month just from making posts on his blog! Of course, not every blogger is this lucky. It does take some skill, and some luck to make money from blogging. What it also takes is [...]]]></description>
			<content:encoded><![CDATA[<p>Blogging Cash</p>
<p>Believe it or not, it’s actually possible to make money from blogging. One teenager has, in fact, earned $5,000 a month just from making posts on his blog! Of course, not every blogger is this lucky. It does take some skill, and some luck to make money from blogging. What it also takes is some knowledge of how exactly to generate income just by posting blogs. In this article, we will go over three specific methods of making money on your blog: Adsense, Pay Per Lead, and Affiliate Links.</p>
<p>So how exactly do I make money on my blog?</p>
<p>You do it by working with another company that wants to use your blog as a form of advertising. It sounds like selling out, right? Not exactly. The advertising can be as in your face or subtle as you want. And it can still make you money, provided you have enough visitors to your blog.</p>
<p>What is Adsense?</p>
<p>Adsense is a program offered by Google. The program, if installed, will display ads provided by Google.</p>
<p>How do I get Adsense?</p>
<p>You’ll need to go to Google.com, first. At the bottom of the screen is a link for “Advertising Programs”. Click on that. Then click on the link for “Adsense”. Scroll down on the page that comes up and click “Click Here To Apply!” You then fill out the form with information about yourself. After 12-48 hours, Google will notify you via email whether or not your site has been accepted. When you’ve been accepted, set up your ads by doing either of the following:</p>
<p>1. If your blog is hosted on Blogger.com, you can set up your AdSense ads by going to your profile, selecting<br />
settings&gt;template&gt;add an element. Then select AdSense and login with your account info. Next, you’ll configure your ads and save the template. That’s it.</p>
<p>2.If you are self-hosting your blog, you’ll have to set up AdSense in more of a manual way. You’ll create your ads(which can be as small or as tall as you want) and then copy the HTML/Javascript code Google gives you. Then you’ll paste it into your blog(on the left, right, or top of the screen).</p>
<p>For the first few days, the ads displayed by Google will be Public Service Announcements. After the ads have been up a few days, though, the ads will switch to ads that are relevant to your blog.</p>
<p>How does Adsense work?</p>
<p>Every time a visitor clicks an Adsense ad, you get a little bit of money(usually around 30-60 cents). The amount you get for each ad clicked depends on the number of unique visitors you receive on your blog. The more visitors, the more money that can be earned.</p>
<p>Google will then send a check or pay you through Paypal once you’ve made at least $100 from the ads.</p>
<p>It is important to remember that Google will penalize you, and will even delete your account permanently, if you click your own ads, or if you ask visitors specifically to click ads. So don’t do that!</p>
<p>Pay Per Click</p>
<p>Pay Per Click is basically just like AdSense, except you don’t just work with Google—you work with multiple companies. Yahoo, CBProAds, BidVertiser, and others are just some of the companies you can sign up with to do Pay Per Click advertising.</p>
<p>How do I get Pay Per Click</p>
<p>You sign up with a site like Bidvertiser and then follow their instructions to set up the Pay Per Click ads on your site.</p>
<p>How does Pay Per Click work?</p>
<p>It works by paying you money each time someone clicks an ad that you display. You won’t get paid for multiple clicks from the same user in the same visit, nor will you get paid for someone simply visiting your site. You only get paid for legitimate clicks.</p>
<p>Affiliate Links</p>
<p>Affiliate links are basically links to products or services for which people will pay you commissions. Companies will actually pay owners of popular blogs to post links on their blog. You can do as much Affiliate linking as you want.</p>
<p>How do I get Affiliate Links?</p>
<p>You can get Affiliate links by searching for “Affiliate Link Programs” on the internet. Once you find an Affiliate link program that looks good to you, sign up for it. Then you can follow their instructions for putting the link(s) on your blog.</p>
<p>How do Affiliate Links work?</p>
<p>Like the other two methods mentioned above, some Affiliate links work by paying you money each time they are clicked. You get paid for each click per unique visitor. Other affiliate programs may pay you for generating leads or for actual sales.</p>
<p>So that’s it. There’s three legitimate ways to make money from blogging. It is important to keep in mind that the amount of money you are able to make depends on how many visitors your blog draws. If you draw a lot, you’ll make a lot. If not, the money you earn will be modest. But it’s still extra money, so why not do it?</p>
<p>Making money using Adsense, Pay Per Click or Affiliate Link programs is easy and effective. Start monetizing your blog today!</p>
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		<item>
		<title>Articles and Keywords &#8230;</title>
		<link>http://coverallthebases.com/keywords-and-seo/articles-and-keywords</link>
		<comments>http://coverallthebases.com/keywords-and-seo/articles-and-keywords#comments</comments>
		<pubDate>Thu, 20 Nov 2008 23:46:11 +0000</pubDate>
		<dc:creator>Cindy</dc:creator>
		
		<category><![CDATA[Keywords and SEO]]></category>

		<guid isPermaLink="false">http://coverallthebases.com/?p=80</guid>
		<description><![CDATA[Keywords or phrases are tools used in internet marketing to achieve better rankings in search engines. At a certain point in time, webmasters abused this system by saturating the content of their websites with keywords to be able to achieve a high ranking. However, this resulted in search engine users getting results that had no [...]]]></description>
			<content:encoded><![CDATA[<p>Keywords or phrases are tools used in internet marketing to achieve better rankings in search engines. At a certain point in time, webmasters abused this system by saturating the content of their websites with keywords to be able to achieve a high ranking. However, this resulted in search engine users getting results that had no relevance whatsoever to their query. To combat this abuse, search engine webmasters developed algorithms to decipher which websites have relevant content and which websites did not. Now, the whole focus for keyword utilization has shifted to content rich articles with a keyword ratio average of about 12% of the whole article.</p>
<p>The whole reason for this shift in keyword utilization stems from the fact that search engine sites track and record the abuse of keywords. If you happen to have an article of 500 words containing nothing but the word “porn”, chances are your site will be banned from the search engine. </p>
<p>This shift has also created a whole new industry in writing. You will definitely be able to get a few odd jobs writing search engine optimized (SEO) articles.</p>
<p>The key to writing good SEO articles is to be true to the subject at hand. Make sure that your SEO article contains relevant information and a substantial proportion of keyword scattered throughout the article. Include a keyword or phrase in the title of your article. Include a minimum of 2 keywords or phrases in the beginning and ending paragraphs of your article. Finally, scatter keywords in the body of your article. If you have a 500 word article, a minimum of 1 keyword or phrase per paragraph in the text body is recommended.</p>
<p>Write your article for your product, not for the sake of keywords. As you go on with your article, you will be using your keywords when you describe your product and when you give out instructions on how to use the product. Write about how the product came into existence and how it has developed through the years. Cite instances where the product has been particularly useful to you or to an acquaintance.</p>
<p>When writing the article, do not force the keyword issue. Your articles must be forthright, literate, easy and entertaining to read. Some writers sacrifice grammar for the sake of a keyword placement. Don&#8217;t do that. When searchers are directed to an article of yours and it happens to contain spelling errors, wrong grammar and a generally sloppy composition, they might decide to look for another article or website that contains better written content.</p>
<p>If you are unable to compose your own article because of time constraints, you can use freelance websites to hire article writers who will do the job for you. Prices for an original SEO article containing 500 to 750 words max range anywhere from $1 to $15. Just be sure to communicate well with the writers so that they fully understand what you require. Ask for previous work samples so you can judge whether their skills are up to your standards. If you come across a writer offering his service rather cheaply, don’t rush in and call yourself lucky. The best way to be sure that you have found a cheap but quality conscious worker is to ask him to provide one article to you. In exchange you will pay him for that one article and use it as criteria for judging his qualifications and abilities.</p>
<p>Try writing an article yourself before hiring it out to someone else. You of all people should know how the article must read, and you should know the topic pretty well too.</p>
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		<item>
		<title>Make Sure You Get Paid</title>
		<link>http://coverallthebases.com/affiliate-program-marketing/make-sure-you-get-paid</link>
		<comments>http://coverallthebases.com/affiliate-program-marketing/make-sure-you-get-paid#comments</comments>
		<pubDate>Thu, 20 Nov 2008 23:35:59 +0000</pubDate>
		<dc:creator>Cindy</dc:creator>
		
		<category><![CDATA[Affiliate Program Marketing]]></category>

		<guid isPermaLink="false">http://coverallthebases.com/?p=78</guid>
		<description><![CDATA[Don&#8217;t get ripped off.
For the most part, affiliate programs are a nice, easy way to make money online.  However, like many other online opportunities, you need to be on the lookout for scams. Internet scams are all over the place, as they are increasing in popularity.  Unfortunately, there are also scammers who are [...]]]></description>
			<content:encoded><![CDATA[<p>Don&#8217;t get ripped off.</p>
<p>For the most part, affiliate programs are a nice, easy way to make money online.  However, like many other online opportunities, you need to be on the lookout for scams. Internet scams are all over the place, as they are increasing in popularity.  Unfortunately, there are also scammers who are using affiliate programs as fronts.  Although it is hard to associate good news with internet scams, there is good news. That good news is that there are ways to make sure that you join an affiliate program, make sales, and actually get paid for those sales.  </p>
<p>As previously mentioned, a large number of scammers are starting to use affiliate programs as fronts for their scams. These scams can take on a number of different sizes, shapes, and styles. One of the most popular affiliate program scams involves affiliate programs that do not pay.  These programs are selling real, legitimate products. The only problem is that many of these affiliate programs do not pay.  Essentially, you end up doing a bunch of work for nothing.  Another common affiliate program scam involves selling a product that doesn’t even exist. Not only will you not get paid for your hard work, but you will also be participating in a scam that involves ripping off consumers, by taking their money without giving them what they paid for.  </p>
<p>As it was mentioned above, there are a number of different ways that you can prevent yourself from joining an affiliate program that doesn’t pay.  One of those ways involves choosing a well-known affiliate program.  If you need assistance choosing an affiliate program, you can seek it online.  There are a large number of online websites that give accurate and updated information on a wide variety of affiliate programs. There are also programs, which are regularly referred to as affiliate directories.  These directories are actually in charge of running a company’s affiliate program.  Many of these programs, which include LinkShare and Commission Junction, among many others, come highly rated and recommended, as do the affiliate programs they have listed in their directories.</p>
<p>In conjunction with researching an affiliate program, you can also research the product that is being sold.  A large number of customers write product reviews.  Many of these product reviews, which can be both positive and negative, can be found online. You will also want to check out websites that are known as scam websites.  Scam websites allow internet users, just like you, to post ways that they have been scammed and by whom.  You can find information on poor quality products, individuals, companies, and even affiliate programs that are not considered legitimate. When researching an affiliate program or even a product, it is important to remember that nothing and no one is perfect.  While it isn’t uncommon to find one or two negative reviews, you need to be cautious of numerous negative reviews.  </p>
<p>Since it is relatively easy to avoid an affiliate program scam, you are advised to do so.  If anything appears out of the ordinary or if you suspicions are raised, you are advised to use your common sense.  In the long run, you will be glad with your decision to do so.  Not only can avoiding an affiliate program scam ensure that you get paid, but it will also help you save your own reputation.  The last thing you want to be associated with is an affiliate program that doesn’t deliver the products that they promise.  In fact, your name or your company’s name could literally be drudged through the mud.  While you may think that this won’t have a long lasting impact, it just might, especially if you plan on selling your own products in the near future. Even if your products are quality products, many<br />
consumers might remember you as the person who scammed them before.</p>
<p>Although it is relatively easy to spot an affiliate program scam, there are a few that might &#8220;fall through the cracks.&#8221;  If you later determine that you are involved in an affiliate program scam, or even just a program that is selling poor quality products, you are advised to get out as soon as possible. Severing your ties will help to ensure you get paid, as well as build a good name for yourself. </p>
<p>Affiliate program scams do exist, but you don’t have to live in fear of them.  Just use your common sense, when it comes to choosing an affiliate program.  Common sense goes a lot further than many imagine.</p>
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		<title>How to Increase Commissions</title>
		<link>http://coverallthebases.com/affiliate-program-marketing/how-to-increase-commissions</link>
		<comments>http://coverallthebases.com/affiliate-program-marketing/how-to-increase-commissions#comments</comments>
		<pubDate>Thu, 20 Nov 2008 23:26:19 +0000</pubDate>
		<dc:creator>Cindy</dc:creator>
		
		<category><![CDATA[Affiliate Program Marketing]]></category>

		<guid isPermaLink="false">http://coverallthebases.com/?p=76</guid>
		<description><![CDATA[Easy Affiliate Profit Increases 
In today’s society, everyone is searching for easy ways to make money.  In a way, affiliate programs can be considered one of those opportunities.  If you have a website that receives a high amount of traffic, you may be able to make money with affiliate programs, with little or [...]]]></description>
			<content:encoded><![CDATA[<p><b>Easy Affiliate Profit Increases </b></p>
<p>In today’s society, everyone is searching for easy ways to make money.  In a way, affiliate programs can be considered one of those opportunities.  If you have a website that receives a high amount of traffic, you may be able to make money with affiliate programs, with little or no work.  Despite the possibility of making money with little effort, you may want to think about putting forth some effort.  There are a number of relatively easy ways that you can go about increasing your commissions.</p>
<p>If you are already in an affiliate program, you likely know exactly what affiliate program commissions are.  If this is your first time joining an affiliate program, you may want to learn a little bit more.  Affiliate program commissions are just like the commissions that many retail stores offer their employees for making large sales.  If and when you join an affiliate program, you will be notified of your commission rate ahead of time.  Say, that rate is five percent.  Every sale that you help to generate, you will receive five percent of that sale in commissions.  Many times, all you need to do is place a link or a banner on your website.  That is why affiliate programs are often considered on the easiest ways to make legitimate money online.</p>
<p>One of the easiest ways to increase the amount of commission you make with affiliate programs to choose your programs wisely. When it comes to affiliate commissions, different programs offer affiliates different commission rates.  Typically, a common commission percentage is three to five percent.  There are a select number of affiliate programs that have a ten or even a fifteen percent commission rate for affiliates.  Joining an affiliate program that has a relatively high commission percentage is one of the easiest ways that you can increase the amount of money you make.  </p>
<p>Another one of the many ways that you can go about increasing your commission is to be successful.  Although this is often easier said than done, it can help you immensely.  Most affiliate programs reward their highest performing affiliates. For instance, once you reach a high level of earning, like one thousand dollars in sales, you may be promoted to a higher commission level.  Many affiliate programs do this as a way to motivate their affiliates.  If you can successfully make sales, you can see an increase in the amount of commission you make.</p>
<p>In addition to choosing your affiliate programs wisely and performing better, you can also increase your commissions through experimentation.  There are a large number of different ways that you can go about increasing your affiliate program commissions. The only thing is that not all of these ways work for everyone.  The best thing that you can do is experiment. You will need to take the time to see what works for you and what doesn’t.  When experimenting, you may want to try writing affiliate product reviews or recommendations, sending out monthly newsletters, optimizing your website for search engines, or submitting articles to article directories.  </p>
<p>It is also important that you give it time.  Increasing your affiliate commissions is not something that will happen overnight. The only way that you can increase your commissions right off the bat is by signing up with a high paying affiliate program.  However, even with those programs, you are not guaranteed to make any sales right away.  If you are interested in using search engine optimization on your site, sending out newsletters, or submitting to article directories, you need to give these methods time to work. Although you may want to see results right away, it doesn’t matter if it helps one week from now or two months from now, at least you will be able to see an increase in your commissions.</p>
<p>By keeping the above mentioned points in mind, you should be able to see an increase in the amount of money you make with affiliate programs. After time, you may very well end up making a full-time income just with affiliate programs. </p>
<p>If you put your mind to it, you could very well support yourself and maybe even your family, just by actively participating in affiliate programs.</p>
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		<title>Frequent Blog Posting</title>
		<link>http://coverallthebases.com/blogging/frequent-blog-posting</link>
		<comments>http://coverallthebases.com/blogging/frequent-blog-posting#comments</comments>
		<pubDate>Tue, 04 Nov 2008 18:53:05 +0000</pubDate>
		<dc:creator>Cindy</dc:creator>
		
		<category><![CDATA[Blogging]]></category>

		<guid isPermaLink="false">http://coverallthebases.com/?p=62</guid>
		<description><![CDATA[Post Regularly Because&#8230;
Keeping people interested in your blog, whether it is a business or personal blog, is key to attracting a lot of regular visitors. Many blogs have died because people have just lost interest. The main reason for the lack of interest is simply a lack of posts by the blogger. Regular, frequent posting, [...]]]></description>
			<content:encoded><![CDATA[<p>Post Regularly Because&#8230;</p>
<p>Keeping people interested in your blog, whether it is a business or personal blog, is key to attracting a lot of regular visitors. Many blogs have died because people have just lost interest. The main reason for the lack of interest is simply a lack of posts by the blogger. Regular, frequent posting, which will boost your blog’s ranking in search engines, is essential to the survival of any blog.</p>
<p>You might be asking yourself, what is frequent posting? How many blog entries should I make in a given week? How do I make frequent consistently good posts? What are the reasons for me to post frequently? In this newsletter, we will go over all of the above.</p>
<p>What is frequent posting?</p>
<p>Frequent blog posting is posting enough to keep your readers interested. Obviously, people will not want to come back to a blog that hasn’t been updated in months. They want to see consistent posting so that they know coming back to check the blog next week to see if there are more posts won’t be a waste of time.</p>
<p>How many blog entries should I make each week?</p>
<p>This is one of the tougher questions to answer. It really depends on the purpose of your blog. If it’s a personal blog, a weekly or twice weekly update is an excellent idea. A political/sports/music/religion blog should have 3-4 posts per week. Business blogs should have at least 2 posts, but preferably 4 each week.</p>
<p>The thing to remember is that quality counts. Posting frequently just for the sake of posting frequently tends to result in subpar posts which people won’t care about. It is important to find a balance—frequent, quality posts that won’t result in burnout on your part. Why create 4 poor quality posts each week when you could post 2 good quality posts per week?</p>
<p>How do I create quality postings on a consistent basis?</p>
<p>It’s all about following a consistent pattern of writing. Maybe you’re not a natural writer and this is difficult. That’s why we’ll give you an outline to help you.</p>
<p>1.    Pick a topic that is interesting to you and to your readers. For example, maybe if your blog is a personal blog, you could write about the latest happenings in Hollywood.<br />
2.    Carefully think about what you’ll write about the topic. It makes it easy to make quality blog postings if you know exactly what you’ll write. Plot out everything about the post before even beginning to write it.<br />
3.    Before writing your content, pick out some keywords that are relevant to your blog. If you naturally use keywords throughout your post, you will please search engine spiders which will get your blog ranked higher on search engines. Your visitors won’t mind the use of keywords if they are used in a tasteful way.<br />
4.    Begin writing your post. Don’t limit yourself to a particular amount of words. Just do what’s natural. And if any blog post is hard for you, just take a timeout and relax. You should be able to finish the post a bit later on, after you’ve had some time to think things through; you should then be able to finish the post with<br />
no problems.</p>
<p>Why is frequent posting important?</p>
<p>Blogs are meant to be outlets for individuals or businesses. They are used to get an opinion out on something and to engage readers. Readers need to have something that makes them want to keep coming back to a blog. That something is usually quality, frequent posts.</p>
<p>Gaining and maintaining visitors isn’t the only reason to post often in your blog. Catching the eye of a search engine—and achieving a high ranking—is another valid reason for posting frequently. Most likely, each posting in your blog features some keywords or keyword phrases scattered throughout it. Logic says that the more natural keywords you have on a blog, the better. Thus, the more posts you make on your blog, the more keywords you have on there. And the more keywords you have, the more likely a search engine bot is to crawl your site. The more your site is crawled by bots, the more likely it is that you will have a high ranking on a search engine.</p>
<p>Frequent blog posting can be easy as long as the person who is posting takes the time to plot out what they’ll write about. So take a few minutes to think about your post and then just do it!</p>
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		<title>Introduction to Blogs &#038; Benefits of Blogging</title>
		<link>http://coverallthebases.com/blogging/introduction-to-blogs-benefits-of-blogging</link>
		<comments>http://coverallthebases.com/blogging/introduction-to-blogs-benefits-of-blogging#comments</comments>
		<pubDate>Mon, 03 Nov 2008 19:00:13 +0000</pubDate>
		<dc:creator>Cindy</dc:creator>
		
		<category><![CDATA[Blogging]]></category>

		<guid isPermaLink="false">http://coverallthebases.com/?p=66</guid>
		<description><![CDATA[Blogging, what is it?  You’ve heard talk about blogging but may be one of those people who don’t quite understand what it is. That’s alright, as we’ll go over what a blog is, the history of blogs, what they are used for and why they are important to your online business.
What is a blog?
A blog [...]]]></description>
			<content:encoded><![CDATA[<p>Blogging, what is it?  You’ve heard talk about blogging but may be one of those people who don’t quite understand what it is. That’s alright, as we’ll go over what a blog is, the history of blogs, what they are used for and why they are important to your online business.</p>
<p>What is a blog?</p>
<p>A blog is essentially like a journal where people can post their thoughts and have them read and commented on by anyone.</p>
<p>What is a blogger?</p>
<p>A blogger is someone who creates a blog and posts on it.</p>
<p>Brief history of blogs</p>
<p>Weblogs, simply known as blogs now, haven’t been around for that long. The roots of the blog can be traced back to 1994 when people kept online journals (diaries) in which they wrote about things in their life.</p>
<p>Our current blog has been around for an even shorter period of time. In 1998, Open Diary created a site in which its users could post blogs that had the ability to be commented on by other people.</p>
<p>The popular free blogging site called Blogger was created in 1999 by Evan Williams and Meg Hourihan. Blogger was later purchased by Google in 2003.</p>
<p>Despite the fact that blog sites have been in existence since 1998, they have only been popular for 5 or 6 years. In 2001, how-to-blog manuals were published and the phenomenon has only taken off since that point.</p>
<p>What are blogs used for?</p>
<p>In the very beginning, blogs were usually used to talk about a person’s life. People would make blog posts about things happening in their life, thus using the blog as a public journal.</p>
<p>Over time, the use of the blog evolved. People began using the blog to post their opinions about everything from politics to religion to sports to music, among other things.</p>
<p>Nowadays, blogs are even used to make money—one 20-year-old makes $5,000 from Google per month because he has Google Ads on his blog. Businesses have also begun to effectively use blogs for their own purposes.</p>
<p>Why are blogs important to your online business?</p>
<p>Millions of people from all over the world read blogs every day. Those who have a blog are given a lot of exposure—there is the potential for them to have millions of unique readers each day.</p>
<p>Can you imagine having a million people see your business’ name each day? That sounds pretty incredible, doesn’t it? Yet, that’s exactly what could happen if you create and maintain a successful, well-read blog. And that’s actually a pretty easy thing to do.</p>
<p>So how exactly can you use the blog to help your online business? Well, you can use it in a variety of ways.</p>
<p>You could:</p>
<p>•    Use the blog to discuss things related to your field of business. For instance, if your business provides web hosting services, you could discuss things related to web hosting, thus showing potential customers how much of a guru you are.<br />
•    Let your employers have their own blogs to talk about your services/products. The more active blogs that reference your business, the more exposure you’ll get.<br />
•    Use your business blog to keep current customers updated on new services/products available.<br />
•    Post news about your business, as well as start rumors about potential happenings in your online business.<br />
•    Get feedback from current and potential customers on your products/services. For instance, you could make a post on a new product, giving details about it. Then your existing customers or potential customers could give their opinion on it.<br />
•    Promote your online business on your blog by making blog posts with information on what your business offers.<br />
•    Install Adsense on your blog and make extra revenue from ads clicked, thereby helping your business to be more profitable.</p>
<p>There are really a lot of possibilities to how you can use a blog to help your business, even more than those listed here. Blogs that are hosted on your site (by using a program like WordPress) can help your site achieve a higher ranking in search engines. This is because blogs are search engine friendly (Google is known to list them after only a few days, whereas it takes regular web sites weeks to appear on a search engine). Having a high search engine ranking is crucial to having a successful online business. Blogs help you to increase your<br />
ranking, which will increase your business.</p>
<p>The great thing about blogs is that they are easy to use and also very effective. Start a blog today and watch your business’ notoriety grow.</p>
<p>Blogs offer your business the chance to be known by millions of people. If you’re looking for a surefire way to gain customers and increase revenue, try business blogging!</p>
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		<title>Choosing Your Keywords</title>
		<link>http://coverallthebases.com/keywords-and-seo/choosing-your-keywords</link>
		<comments>http://coverallthebases.com/keywords-and-seo/choosing-your-keywords#comments</comments>
		<pubDate>Thu, 25 Sep 2008 05:26:17 +0000</pubDate>
		<dc:creator>Cindy</dc:creator>
		
		<category><![CDATA[Keywords and SEO]]></category>

		<guid isPermaLink="false">http://coverallthebases.com/?p=59</guid>
		<description><![CDATA[These days, our needs for knowledge, information, everyday necessities and novelty materials can be found just with one single click on an internet website. It&#8217;s no surprise that people prefer to surf the WWW rather than go to a library or shopping center to look for or buy what they want. More and more people [...]]]></description>
			<content:encoded><![CDATA[<p>These days, our needs for knowledge, information, everyday necessities and novelty materials can be found just with one single click on an internet website. It&#8217;s no surprise that people prefer to surf the WWW rather than go to a library or shopping center to look for or buy what they want. More and more people use search engines like google to help them go directly to the website that contains what they need.</p>
<p>This trend sparked a revolution in internet marketing strategies. Web masters of vendor sites compete with each other to place their websites in the top 10 search results of a user&#8217;s searches. Various software utilities were created to boost the chances of high SE rankings. Some of these utilities even manage to cheat a high ranking out of a search engine even when the website itself contains nothing of interest to the user.</p>
<p>As more and more web masters arm themselves with rank boosting software, the effectiveness of their efforts begins to plummet so much so that they find themselves back to where they started. A new avenue for increasing their rankings became necessary. One of these ideas is the saturation of keywords on a single article. The entire philosophy of keywords hinged on their relevance. In searching for a Ford truck, what search strings would the customer use? How many of those search strings will match the keywords? The more a search string matches your site or article&#8217;s keywords, the higher you place on a search engine result page. Keywords have gotten to be such a major concern that private enterprises which offer search engine optimization (SEO) services are now making a killing in the internet economy.</p>
<p>The first result that comes out of a search engine is usually the website that contains the most similar number of keywords in the exact same order as the search. For instance, if I used “DIY Wi-Fi antenna” for my search string, the search engine will look for the exact same words and word placement. Now, if I type the word “ask” and perform my search using google, the common result would be ask.com. Notice how the search engine immediately went for the website with the domain name (ask.com) that matched my query. On the other hand, if I type “asked”, google still comes out with the ask.com webpage as its top search result. It’s all about relevance.</p>
<p>To be able to fully utilize your website&#8217;s potential as a top search result item, you need to orient your website towards the product or idea you want to promote. If you cannot have the .com name, you can rely on keyword optimization to help you with your search engine rankings.</p>
<p>You do not need to consult a private enterprise to tell you which keywords to use. All you have to do is think about your product or idea and think of how you would look for it in the internet using a search engine.</p>
<p>Keywords will not work for you if you keep them generic. Most customers log onto the internet already knowing what they need or want. Remember, these shoppers can&#8217;t hold or examine the merchandise so they want to find out about them fist hand before they actually buy. When they do decide to buy, they have a specific idea in mind. They will use this idea as their search string in search engines. Ergo, if you have multiple products, you need to be able to generate a fair amount of literature containing relevant keywords for each of your merchandise. If you choose to limit your business to a certain area, be sure to include the name of your chosen location into your keyword base.</p>
<p>You also need to take care of the literature or articles you produce for your business. Make sure that they contain the necessary keyword count.</p>
<p><strong>Do not sacrifice the quality of your articles for the sake of keywords. Always present a detailed, literate and informative article.</strong></p>
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		<title>Affiliate SEO Tricks</title>
		<link>http://coverallthebases.com/keywords-and-seo/affiliate-seo-tricks</link>
		<comments>http://coverallthebases.com/keywords-and-seo/affiliate-seo-tricks#comments</comments>
		<pubDate>Thu, 25 Sep 2008 05:20:06 +0000</pubDate>
		<dc:creator>Cindy</dc:creator>
		
		<category><![CDATA[Keywords and SEO]]></category>

		<guid isPermaLink="false">http://coverallthebases.com/?p=57</guid>
		<description><![CDATA[The majority of the world&#8217;s working population perform their jobs in offices, and most of the world&#8217;s working population do not like their jobs because, well, who wants to work? So, if you don’t like to work but have to work anyway, why stick yourself into a job with low pay? The best solution would [...]]]></description>
			<content:encoded><![CDATA[<p>The majority of the world&#8217;s working population perform their jobs in offices, and most of the world&#8217;s working population do not like their jobs because, well, who wants to work? So, if you don’t like to work but have to work anyway, why stick yourself into a job with low pay? The best solution would be to find a high-paying job, work hard and then start your own business if you can. The problem is, even with a high paying job, you can’t earn enough money to start a business.</p>
<p>The World Wide Web, being an economy in itself, offers a variety of opportunities for making money. You can try your hand at freelance jobs like data encoding, medical transcription, article composition and programming. There are a number of freelancer websites that you can join so you may work at home and put some extra money in your pocket. Start-up capital = $0</p>
<p>There are supposedly expert moneymakers who, for a small fee of $100 to $200 will teach you how to earn $2,000 to $10,000 a month. You can sometimes try out their system for free, but, you may have to place a deposit to be able to get the free trial. Start-up capital = $49 to $100 depending on deposit requirements.</p>
<p>Finally, you can be a passive internet salesperson. I call it passive because all you have to do is establish a base of operations in the internet. Once that base has been established, you have the potential to earn from $0 to unlimited income. All you have to do afterwards is maintain or update that base once every three months. And yes, this advice is free. No trial offers, and no deposits required. Read on please.</p>
<p>Vendor sites like amazon.com offer internet surfers the opportunity of earning additional income in exchange for the promotion of their website and products. This is how it works. You will need to sign-up for affiliate membership. Most vendor sites that offer affiliate programs do not charge you for this. This is only fair since you will be selling them to people. Be wary of vendor sites that charge fees for membership  to their affiliate programs.</p>
<p>Once you join-up, they will give you a reference number or an ID number that you will paste into your html scripts. Your vendor site will give you instructions on how to paste them.</p>
<p>Normally, an affiliate will have to have a website where they can promote the vendor site. You will promote the vendor site by adding links to the site&#8217;s home page and some specific products which you think will sell more. You will need to design your website to accommodate these links as well as alter some of your websites graphics to make way for banners, or picture links. Don’t forget to add the ID or reference number to the link so that the vendor can identify your referral.</p>
<p>Once you have the links in place, you will need to write some 250++ words about the product you are selling. I recommend allotting 1 web page per product as this will help you in search engine result rankings. The content you write will have to be relevant and filled with keywords that pertain to the product itself. Once everything is done, you need to find out if your website shows up in search engine queries when browsing for your product.</p>
<p>If you think this is too much work, you can try writing newsletters about a product on a vendor site that contains links to the product. You then post the newsletter on the internet and hope that a search engine indexes it.</p>
<p>Mind you, this isn’t a get rich quick scheme. Times are hard and we need all the financial assistance we can get. This is just one option where you can possibly earn a lot more than your current income.</p>
<p>The problem with most affiliates is that they don&#8217;t last long because they fail to maintain and update their product links. Some of the products that you have linked to before may have already been discontinued. You need to check on your links at least once every 3 months or once a month at optimum. Finally, don’t be content with what you have. Look for additional products to sell.</p>
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		<title>How to Choose an Effective Affiliate Program</title>
		<link>http://coverallthebases.com/affiliate-program-marketing/how-to-choose-an-effective-affiliate-program</link>
		<comments>http://coverallthebases.com/affiliate-program-marketing/how-to-choose-an-effective-affiliate-program#comments</comments>
		<pubDate>Mon, 25 Aug 2008 15:05:32 +0000</pubDate>
		<dc:creator>Cindy</dc:creator>
		
		<category><![CDATA[Affiliate Program Marketing]]></category>

		<guid isPermaLink="false">http://coverallthebases.com/?p=52</guid>
		<description><![CDATA[Choosing A Profitable Affiliate Program
Affiliate programs are a great way to make money online; if you choose the right affiliate program.  That is why it is extremely important that you carefully choose which affiliate program or programs you want to join. When it comes to choosing an affiliate program, do you know what to [...]]]></description>
			<content:encoded><![CDATA[<p>Choosing A Profitable Affiliate Program</p>
<p>Affiliate programs are a great way to make money online; if you choose the right affiliate program.  That is why it is extremely important that you carefully choose which affiliate program or programs you want to join. When it comes to choosing an affiliate program, do you know what to look for?  If this is your first time joining an affiliate program, you are urged to keep on reading.  Below are some guidelines that you may want to think about following.</p>
<p>Perhaps, the most important thing that you need to remember, when choosing an affiliate program, is to not pick the first affiliate program that you come across.  This is a big mistake that many affiliate program participants make.  Unfortunately for you, this can be a costly mistake.  What many do not realize is that the product you choose to promote will reflect on you and your business. That is why it is important that you take the time to thoroughly examine an affiliate program first.  You will want to choose an affiliate program that involves a product that you can stand behind, one hundred percent.  </p>
<p>One of the best ways to know that you are dealing with a legitimate affiliate program and a quality product is to test that product out.  Although you are advised to do this, you may not want to or you may be unable to do so. If that is the case, you can still research an affiliate program or even the product that is being sold. You can easily do this online.  One of the best ways to do your research is to perform a standard internet search. Search with the name of the affiliate program or the product being sold. You can also check out websites that are known as scam websites. These websites tend to profile companies, individuals, or business opportunities that regularly scam consumers.  </p>
<p>Before applying for or signing up for an affiliate program, you are advised to read all of the rules, restrictions, or guidelines associated with that affiliate program.  Unfortunately, you may find yourself disqualified from an affiliate program right off the bat.  For instance, there are a large number of affiliate programs that prohibit their products from being advertised on websites that display pornography, foul language, and other offensive content.  Familiarizing yourself with an affiliate program’s rules and guidelines will prevent you from being denied from a program or later dismissed from one.</p>
<p>Perhaps, one of the most important things to remember, when choosing an affiliate program, is the product that you will have to sell. In conjunction with making sure that the product is a quality one, you will also want to make sure that it is related to your website or business, in one way or another.  For instance, if your own website focuses on computer programming, you will not want to join an affiliate program that sells pet products.  Joining an affiliate program that is related, in one way or another, to your own website may increase your chances of making a sale; thus increasing your profits.  </p>
<p>Although it is important to choose a quality product to stand behind, you also need to remember that your goal is to make money. One of the easiest ways to make a substantial amount of money is to choose an affiliate program that pays their affiliates decently.  The average commission for affiliates is three to five percent of each sale made.  While this is a good percentage to make, there are higher paying affiliate programs. You may want to look for affiliate programs that pay around ten percent.  In fact, there are even a select number of affiliate programs that pay around fifteen percent in commissions.  </p>
<p>The above mentioned guidelines are just a few of the many that you will want to take into consideration, when choosing an affiliate program.  Although the above mentioned points are helpful, the most important thing to keep in mind is your judgment.  Using your best judgment is the easiest way to choose an effective affiliate program.</p>
<p>If carefully chosen, you could easily make a full-time living just with affiliate programs.</p>
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